HomeMusicGhita releases video for On My Mind

Ghita releases video for On My Mind

Ghita has released the self-directed music video for her track On My Mind.

She filmed the video in her homeland of Morocco. In the video Ghita and her friends move from urban locations to the countryā€™s beautifully desolate wilderness. Watch the video below:

Ghita commented, ā€œOn My Mind is about the deeply personal nature of each individualā€™s journey through life. I believe in my dreams and my ambitions, and I want to inspire people to do the same. I also wanted to address female empowerment. In Morocco, more and more women are fighting for their right to be heard. Theyā€™re standing up for emancipation, for equality between genres, and to bring down this patriarchal society.

We had a lot of fun making the video. I got to meet an amazing group of women and it was hilarious from start-to-finish, as if weā€™d known each other forever. I hope we can be reunited soon.ā€

Ghita is inspired by North African rhythms and the vibrant world of Afrobeats as well as elements of R&B, rap and hip-hop. She sings in English, French (her mother tongue) and Arabic.

For her tracks so far, Ghita has already hit 5 million streams, with fan favourite HateULoveU hitting Spotifyā€™s Global Viral Top 50.

Pip Ellwood-Hughes
Pip Ellwood-Hughes
Pip is the owner and Editor of Entertainment Focus, and the Managing Director of PiƱata Media. With over 19 years of journalism experience, Pip has interviewed some of the biggest stars in the entertainment world. He is also a qualified digital marketing expert with over 20 years of experience.

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