Candy Crush Saga is set to make its big screen debut this summer as it features in a standalone scene in The Emoji Movie, released Friday 4th August in UK cinemas. What’s more, King, creator of the hit mobile game, will be launching The Emoji Movie Levels in the Candy Crush Saga game, making the deliciously sweet scene from the film playable on mobile.
These movie-inspired in-game challenges have been designed to reflect Candy Crush Saga’s appearance in the film, where Gene, the movie’s main character, gets stuck in the game board and needs to be swiped to freedom. Candy Crush Saga players will need to deploy their sweetest moves as they swipe and match their way through five challenging levels, helping Gene escape to the bottom of the game board. A selection of sweet rewards will be up for grabs for players who succeed in setting Gene free.
View some info and tips for Candy Crush Saga The Emoji Movie levels below:
Sebastian Knutsson, Chief Creative Officer at King said:
It’s hugely exciting that Candy Crush Saga is making its film debut in The Emoji Movie this summer, and what’s more, we’ve been able to bring the fun and action of the big screen to mobiles by launching a series of levels in the game that have been inspired by the film. This is a unique integration for us – we’ve adapted the Candy Crush Saga game board for the first time, incorporating characters from The Emoji Movie and creating a gaming experience that mirrors that seen in cinemas, as players take on a series of challenges to free Gene from the Candy Kingdom.
View some images from The Emoji Movie in our gallery:
Available to players on iOS, Google Android, Windows and Amazon, these live in-game events, inspired by The Emoji Movie, will be running in Candy Crush Saga over two weeks for a period of 48 hours – on July 27th, 28th, and August 3rd, 4th – to coincide with the worldwide release of The Emoji Movie. Those wanting to play the levels and free Gene should look out for The Emoji Movie icon on the map of the Candy Kingdom.
The Emoji Movie takes audiences into the world inside their mobile phones for the first time, featuring some of the biggest apps in the world, and the inclusion of Candy Crush Saga in the film shows just how far the franchise has come since the game burst onto the scene in 2012. Since then, more than a trillion game rounds have been played, and several billions of game rounds are played every month across the Candy Crush family of games. Almost five years on from launch, Candy Crush Saga is still one of the most downloaded apps in the world.