Wiretap: James Patterson Chat Stories has been launched ahead of the publication of Patterson’s new book The People Vs Alex Cross.
The new app is an innovative, free-to-access, custom-made messenger app that delivers immersive and engaging stories told through a combination of text and picture messages.
The first story released on the app was Cross Lines. Told over 7 days, readers witnessed a brand new storyline develop as if looking over Crossā shoulder. Set in the aftermath of the dramatic events in Cross Kill, Cross Lines will serve as a bridge to the latest in the bestselling Alex Cross series, The People Vs Alex Cross.
āWith more of us spending hours on our phones, we felt that the Wiretap app was a great way to generate excitement around the continuing adventures of Alex Cross,ā said James Patterson. āWeāre delivering an industry-first from a mainstream publisher, giving many readers their first taste of real-time, high-profile fiction based around characters they already know and love. Using a form that taps into our increasing obsession with technology, the app delivers all the elements readers have come to expect from an Alex Cross story, with exciting twists and turns that lead directly into my new novel The People Vs Alex Cross.ā
Susan Sandon, MD at Cornerstone said: āJames Patterson continues to lead the field, not only when it comes to creating thrillers you canāt put down, but also in terms of innovation. The technology behind the Wiretap app delivers one of the biggest authors in the world into readersā hands in an immediate and engrossing way. Weāre proud to work alongside him and innovate within the world of storytelling and we are sure fans everywhere will be excited to experience this brand new element of the Alex Cross universe.ā
The new app is part of the strategy for the Alex Cross brand, which will be heavily promoted throughout autumn.
The People Vs Alex Cross will be released on 2nd November 2017.