Yesterday (Thursday 11th October) was the day when the race for the bestselling book of Christmas 2012 kicked off with the release of a high number of celebrity autobiographies. The impact was immediate with Cheryl Cole, Rod Stewart, Miranda Hart and McFly all shooting straight into the top ten books bestseller chart at Amazon.co.uk.
Cheryl Cole is currently at number one, sending long-running bestsellers the Hairy Bikers down the chart, along with J K Rowling’s recent novel The Casual Vacancy.
“Biographies are always bestsellers for Christmas gifts and the publication date of these books is carefully chosen to maximise the opportunity for pre-Christmas sales,” said Darren Hardy, books manager at Amazon.co.uk Ltd. “Cheryl Cole might not have as a high a profile as she did during her time as an X Factor judge but interest in her remains incredibly strong and it seems that people are rushing out to hear the story of her life, in her words.”
In addition to Cheryl Cole, yesterday saw the publication of autobiographies by Rod Stewart, Miranda Hart, McFly, Pete Townsend, Tyler Hamilton & Daniel Coyle, Olly Murs, Paul O’Grady, David Mitchell, David Walliams, Will Young and Pudsey the Britain’s Got Talent dog.
The current top ten celebrity autobiographies at Amazon.co.uk are:
1. Cheryl: My Story – Cheryl Cole (published 11 October, 2012)
2. Rod: The Autobiography – Rod Stewart (published 11 October, 2012)
3. Is it Just Me? – Miranda Hart (published 11 October, 2012)
4. McFly – Unsaid Things…Our Story – Tom Fletcher, Danny Jones, Harry Judd, Dougie Poynter (published 11 October, 2012)
5. Pete Townshend: Who I Am – Pete Townsend (published 11 October, 2012)
6. My Animals and Other Family – Claire Balding (published 13 September, 2012)
7. The Secret Race: Inside the Hidden World of the Tour de France: Doping, Cover-ups, and Winning at All Costs – Tyler Hamilton & Daniel Coyle (published 11 September, 2012)
8. Happy Days – Olly Murs (published 11 October)
9. Still Standing: The Savage Years – Paul O’Grady (published 11 October)
10. Total Recall – Arnold Schwarzenegger (published 1 October)